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	EU Ecolabel (Flower) European Union · Tier 3 Specialty	Rainforest Alliance Global · Tier 3 Specialty	Naturland Germany · Tier 2 Trusted	KRAV (Sweden) Sweden · Tier 2 Trusted
What it means	The European Commission's voluntary environmental label. Covers cleaning products, paper, textiles, electronics, accommodation services. NOT an organic mark.	Sustainable-agriculture certification (post-2020 merged standard with UTZ). Covers environmental, social, and economic criteria. NOT an organic mark.	A German farmers' association whose private organic standard is stricter than the EU baseline. Covers food, aquaculture, textiles, and cosmetics. Recognised globally.	Sweden's leading organic mark. Built on the EU 2018/848 baseline plus stricter Swedish add-ons covering animal welfare, climate impact, and social conditions.
Scope	Several categories	Food	Several categories	Food
Established	1992	1987	1982	1985
Inspection	Annual audit by national Ecolabel competent body	Annual third-party audit (RA-accredited)	Annual on-site by Naturland-accredited inspectors	Annual on-site by KRAV-accredited certifier
Residue testing	Per-category limits	Risk-based	Required	Required
Guarantees	Lifecycle-based environmental criteria per product category. Restrictions on hazardous chemicals. Annual licence renewal with audit.	Reduced (not eliminated) synthetic pesticide use, with bans on the most hazardous classes. Forest conservation requirements (no deforestation after the cut-off date). Worker welfare and community development requirements. Annual third-party audit.	Stricter than EU 2018/848 (lower nitrogen inputs, full-farm conversion, social standards). Annual on-site inspection. Fair-pricing requirements for member farmers.	EU baseline organic PLUS Swedish-specific welfare and climate add-ons. Annual on-site inspection. Climate footprint accounting on KRAV-certified farms.
Does NOT	Doesn't apply to food. Doesn't mean organic.	Allows synthetic pesticides — does NOT meet any organic standard. Often confused with organic but it's a different programme.	Membership-based — only farms that join the Naturland association can use the mark.	Mark is trademark-protected.

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