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KRAV (Sweden) logo
KRAV (Sweden)
Sweden · Tier 2 Trusted
NATRUE logo
NATRUE
European Union · Tier 2 Trusted
Naturland logo
Naturland
Germany · Tier 2 Trusted
What it meansSweden's leading organic mark. Built on the EU 2018/848 baseline plus stricter Swedish add-ons covering animal welfare, climate impact, and social conditions.An EU-based natural-and-organic cosmetics certification. Three grades: Natural, Natural with Organic portion, and Organic.A German farmers' association whose private organic standard is stricter than the EU baseline. Covers food, aquaculture, textiles, and cosmetics. Recognised globally.
ScopeFoodCosmeticsSeveral categories
Established198520071982
InspectionAnnual on-site by KRAV-accredited certifierAnnual third-party auditAnnual on-site by Naturland-accredited inspectors
Residue testingRequiredRisk-basedRequired
Guarantees
  • EU baseline organic PLUS Swedish-specific welfare and climate add-ons.
  • Annual on-site inspection.
  • Climate footprint accounting on KRAV-certified farms.
  • Restricted ingredient list (no synthetic fragrances, no silicones, no PEGs).
  • Tiered organic content: Natural with Organic portion ≥70% certified organic; Organic ≥95%.
  • Annual third-party verification.
  • Stricter than EU 2018/848 (lower nitrogen inputs, full-farm conversion, social standards).
  • Annual on-site inspection.
  • Fair-pricing requirements for member farmers.
Does NOT
  • Mark is trademark-protected.
  • Mark is trademark-protected.
  • Membership-based — only farms that join the Naturland association can use the mark.

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