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NATRUE logo
NATRUE
European Union · Tier 2 Trusted
AB (Agriculture Biologique) logo
AB (Agriculture Biologique)
France · Tier 2 Trusted
Luomu (Finland) logo
Luomu (Finland)
Finland · Tier 2 Trusted
What it meansAn EU-based natural-and-organic cosmetics certification. Three grades: Natural, Natural with Organic portion, and Organic.France's national organic mark, owned by the Ministry of Agriculture. Sits alongside the EU Leaf on virtually all French organic packaging.Finland's national organic 'Sun Mark' (Aurinkomerkki). Operated by the Finnish Food Authority. In practice most Finnish organic packaging carries both Luomu and the EU Leaf — they certify to the same baseline.
ScopeCosmeticsFoodFood
Established200719851995
InspectionAnnual third-party auditAnnual on-site by French-accredited certifiersAnnual on-site by Finnish Food Authority
Residue testingRisk-basedRisk-basedRequired
Guarantees
  • Restricted ingredient list (no synthetic fragrances, no silicones, no PEGs).
  • Tiered organic content: Natural with Organic portion ≥70% certified organic; Organic ≥95%.
  • Annual third-party verification.
  • EU baseline organic (EU 2018/848).
  • Annual on-site inspection by accredited French certifiers (Ecocert, Bureau Veritas, Qualité-France).
  • EU baseline organic (Finnish supply chains end-to-end).
  • Annual on-site inspection by the Finnish Food Authority.
Does NOT
  • Mark is trademark-protected.
  • Same standard as the EU Leaf — AB is the brand consumers recognise, not a stricter rule.
  • The Sun Mark is awarded only to fully Finnish supply chains — imports use the EU Leaf alone.

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