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NATRUE logo
NATRUE
European Union · Tier 2 Trusted
JAS Organic logo
JAS Organic
Japan · Tier 1 Gold
Nordic Swan Ecolabel logo
Nordic Swan Ecolabel
Nordic Countries · Tier 3 Specialty
What it meansAn EU-based natural-and-organic cosmetics certification. Three grades: Natural, Natural with Organic portion, and Organic.Japan's national organic standard under the Japanese Agricultural Standard system. The mark must appear on any food sold as 'organic' (有機 or オーガニック) in Japan.The official environmental label of the Nordic countries (Sweden, Norway, Denmark, Finland, Iceland). Covers ~60 product categories from cleaning products to hotels — NOT specifically an organic standard.
ScopeCosmeticsFoodSeveral categories
Established200720011989
InspectionAnnual third-party auditAnnual on-site by MAFF-registered certifierOn-site + product review by national Ecolabel office
Residue testingRisk-basedRequired for high-risk operationsRisk-based per category
Guarantees
  • Restricted ingredient list (no synthetic fragrances, no silicones, no PEGs).
  • Tiered organic content: Natural with Organic portion ≥70% certified organic; Organic ≥95%.
  • Annual third-party verification.
  • ≥95% organic ingredients.
  • No synthetic pesticides, no synthetic fertilizers, no GMOs.
  • Annual inspection by a MAFF-registered certifier.
  • Lifecycle-based environmental criteria for the product category.
  • Restrictions on hazardous chemicals.
  • Recyclability and packaging requirements.
  • Audited every 3-5 years against an updated standard.
Does NOT
  • Mark is trademark-protected.
  • Mutual recognition with the US, EU, and Canada applies to specific product categories — check each agreement before importing.
  • Doesn't certify food as organic — Nordic Swan on a food package means lower-environmental-impact, not 'no synthetic pesticides'.

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