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NATRUE logo
NATRUE
European Union · Tier 2 Trusted
Non-GMO Project Verified logo
Non-GMO Project Verified
United States · Tier 3 Specialty
AB (Agriculture Biologique) logo
AB (Agriculture Biologique)
France · Tier 2 Trusted
What it meansAn EU-based natural-and-organic cosmetics certification. Three grades: Natural, Natural with Organic portion, and Organic.North America's leading 'no genetically modified organisms' certification. Tests for the presence of GMOs in finished products. NOT organic.France's national organic mark, owned by the Ministry of Agriculture. Sits alongside the EU Leaf on virtually all French organic packaging.
ScopeCosmeticsFoodFood
Established200720101985
InspectionAnnual third-party auditAnnual third-party audit + lab testingAnnual on-site by French-accredited certifiers
Residue testingRisk-basedGMO testing only (not pesticide)Risk-based
Guarantees
  • Restricted ingredient list (no synthetic fragrances, no silicones, no PEGs).
  • Tiered organic content: Natural with Organic portion ≥70% certified organic; Organic ≥95%.
  • Annual third-party verification.
  • Verified absence of GMO ingredients (with action thresholds, not zero tolerance).
  • Annual third-party verification.
  • Tracing and segregation across the supply chain.
  • EU baseline organic (EU 2018/848).
  • Annual on-site inspection by accredited French certifiers (Ecocert, Bureau Veritas, Qualité-France).
Does NOT
  • Mark is trademark-protected.
  • Doesn't mean organic — Non-GMO products can use synthetic pesticides and fertilizers freely.
  • Same standard as the EU Leaf — AB is the brand consumers recognise, not a stricter rule.

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