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	NATRUE European Union · Tier 2 Trusted	Ø Ø-mærket (Denmark) Denmark · Tier 1 Gold	IBD IBD Orgânico (Brazil) Brazil · Tier 2 Trusted	JAS Organic Japan · Tier 1 Gold
What it means	An EU-based natural-and-organic cosmetics certification. Three grades: Natural, Natural with Organic portion, and Organic.	Denmark's national organic mark, owned by the Danish Veterinary and Food Administration. The red Ø is one of the most-trusted food labels in the world — recognised by ~98% of Danish consumers.	South America's largest organic certifier. IBD certifies under Brazilian, USDA NOP, EU, and JAS standards — a single-stop certifier widely used across Latin America.	Japan's national organic standard under the Japanese Agricultural Standard system. The mark must appear on any food sold as 'organic' (有機 or オーガニック) in Japan.
Scope	Cosmetics	Food	Several categories	Food
Established	2007	1989	1990	2001
Inspection	Annual third-party audit	Annual on-site by Danish Veterinary and Food Administration	Annual on-site, IFOAM- and ISO 17065-accredited	Annual on-site by MAFF-registered certifier
Residue testing	Risk-based	Required	Required	Required for high-risk operations
Guarantees	Restricted ingredient list (no synthetic fragrances, no silicones, no PEGs). Tiered organic content: Natural with Organic portion ≥70% certified organic; Organic ≥95%. Annual third-party verification.	EU baseline organic (EU 2018/848). Annual on-site inspection by the Danish Veterinary and Food Administration. Direct government control (not a private body) — the unusual Danish model that drives high consumer trust.	Multiple-standard certification: Brazilian (SisOrg), USDA NOP, EU, JAS, Demeter. Annual on-site inspection.	≥95% organic ingredients. No synthetic pesticides, no synthetic fertilizers, no GMOs. Annual inspection by a MAFF-registered certifier.
Does NOT	Mark is trademark-protected.	Outside Denmark, retailers usually rely on the EU Leaf rather than the Ø.	A single product may carry IBD plus a country-specific organic mark — IBD itself isn't the regulatory mark in any of those markets, just the accredited certifier.	Mutual recognition with the US, EU, and Canada applies to specific product categories — check each agreement before importing.

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