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NATRUE logo
NATRUE
European Union · Tier 2 Trusted
Regenerative Organic Certified (ROC) logo
Regenerative Organic Certified (ROC)
United States · Tier 2 Trusted
Kilimohai Organic Mark (East Africa) logo
Kilimohai Organic Mark (East Africa)
East Africa · Tier 2 Trusted
What it meansAn EU-based natural-and-organic cosmetics certification. Three grades: Natural, Natural with Organic portion, and Organic.A 'beyond organic' standard developed by the Regenerative Organic Alliance (Patagonia, Rodale Institute, Dr. Bronner's, others). Built on top of USDA Organic; adds soil health, animal welfare, and social fairness pillars.The East African regional organic mark, under the East Africa Organic Products Standard (EAOPS). Used across Kenya, Tanzania, Uganda, Rwanda, and Burundi. Administered through Participatory Guarantee Systems coordinated by KOAN (Kenya Organic Agriculture Network).
ScopeCosmeticsSeveral categoriesFood
Established200720182007
InspectionAnnual third-party auditAnnual on-site by ROA-accredited certifierPGS peer-review (annual)
Residue testingRisk-basedPer USDA NOPRisk-based
Guarantees
  • Restricted ingredient list (no synthetic fragrances, no silicones, no PEGs).
  • Tiered organic content: Natural with Organic portion ≥70% certified organic; Organic ≥95%.
  • Annual third-party verification.
  • USDA Organic baseline (or equivalent) is a prerequisite.
  • Soil health: cover cropping, no-till or reduced-till, conservation crop rotation, compost.
  • Animal welfare: pasture-based, Five Freedoms, prohibits factory-farm conditions.
  • Social fairness: living wage, freedom of association, safe workplace, no forced or child labour.
  • Three tiers: Bronze, Silver, Gold based on adoption depth.
  • Compliance with the East Africa Organic Products Standard (EAOPS).
  • Peer-review inspection via Participatory Guarantee Systems (PGS).
  • Regional cross-recognition across the five East African Community member states.
Does NOT
  • Mark is trademark-protected.
  • Newer label (2018+) — supply still limited, mostly US brands.
  • PGS-based — the inspection model is community peer-review rather than third-party. Strong for domestic markets, less recognised by the EU/USA than third-party schemes.

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