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NATRUE logo
NATRUE
European Union · Tier 2 Trusted
USDA Organic logo
USDA Organic
United States · Tier 1 Gold
AB (Agriculture Biologique) logo
AB (Agriculture Biologique)
France · Tier 2 Trusted
What it meansAn EU-based natural-and-organic cosmetics certification. Three grades: Natural, Natural with Organic portion, and Organic.The US Department of Agriculture's national organic standard. The green-and-white seal is the legal mark for any food sold as 'organic' in the United States.France's national organic mark, owned by the Ministry of Agriculture. Sits alongside the EU Leaf on virtually all French organic packaging.
ScopeCosmeticsFoodFood
Established200720021985
InspectionAnnual third-party auditAnnual on-site by USDA-accredited certifierAnnual on-site by French-accredited certifiers
Residue testingRisk-basedRequired on ≥5% of operations annuallyRisk-based
Guarantees
  • Restricted ingredient list (no synthetic fragrances, no silicones, no PEGs).
  • Tiered organic content: Natural with Organic portion ≥70% certified organic; Organic ≥95%.
  • Annual third-party verification.
  • At least 95% of ingredients are certified organic (the '100% Organic' variant requires every ingredient).
  • No synthetic pesticides, no synthetic fertilizers, no GMOs, no sewage sludge, no irradiation.
  • Annual on-site inspection by a USDA-accredited certifier.
  • Residue testing on at least 5% of certified operations each year.
  • EU baseline organic (EU 2018/848).
  • Annual on-site inspection by accredited French certifiers (Ecocert, Bureau Veritas, Qualité-France).
Does NOT
  • Mark is trademark-protected.
  • Doesn't certify nutrition, taste, or animal welfare specifically (separate marks like AWA cover welfare).
  • Doesn't guarantee local production — a 'USDA Organic' product can be grown anywhere with an accredited inspector.
  • Same standard as the EU Leaf — AB is the brand consumers recognise, not a stricter rule.

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