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NATRUE logo
NATRUE
European Union · Tier 2 Trusted
USDA Organic logo
USDA Organic
United States · Tier 1 Gold
Soil Association Organic logo
Soil Association Organic
United Kingdom · Tier 2 Trusted
What it meansAn EU-based natural-and-organic cosmetics certification. Three grades: Natural, Natural with Organic portion, and Organic.The US Department of Agriculture's national organic standard. The green-and-white seal is the legal mark for any food sold as 'organic' in the United States.The UK's largest organic certifier. Standards are stricter than the UK government's baseline (which still mirrors EU 2018/848 post-Brexit). Recognised by the EU and USA under equivalence.
ScopeCosmeticsFoodSeveral categories
Established200720021946
InspectionAnnual third-party auditAnnual on-site by USDA-accredited certifierAnnual on-site, UKAS-accredited
Residue testingRisk-basedRequired on ≥5% of operations annuallyRisk-based
Guarantees
  • Restricted ingredient list (no synthetic fragrances, no silicones, no PEGs).
  • Tiered organic content: Natural with Organic portion ≥70% certified organic; Organic ≥95%.
  • Annual third-party verification.
  • At least 95% of ingredients are certified organic (the '100% Organic' variant requires every ingredient).
  • No synthetic pesticides, no synthetic fertilizers, no GMOs, no sewage sludge, no irradiation.
  • Annual on-site inspection by a USDA-accredited certifier.
  • Residue testing on at least 5% of certified operations each year.
  • Stricter-than-baseline organic standards across food, textiles, cosmetics, and farming.
  • Annual on-site inspection.
  • Animal welfare standards (outdoor access, lower stocking density).
Does NOT
  • Mark is trademark-protected.
  • Doesn't certify nutrition, taste, or animal welfare specifically (separate marks like AWA cover welfare).
  • Doesn't guarantee local production — a 'USDA Organic' product can be grown anywhere with an accredited inspector.
  • Logo is trademarked — not a free-licence mark.

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