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Regenerative Organic Certified (ROC) logo
Regenerative Organic Certified (ROC)
United States · Tier 2 Trusted
KRAV (Sweden) logo
KRAV (Sweden)
Sweden · Tier 2 Trusted
AB (Agriculture Biologique) logo
AB (Agriculture Biologique)
France · Tier 2 Trusted
What it meansA 'beyond organic' standard developed by the Regenerative Organic Alliance (Patagonia, Rodale Institute, Dr. Bronner's, others). Built on top of USDA Organic; adds soil health, animal welfare, and social fairness pillars.Sweden's leading organic mark. Built on the EU 2018/848 baseline plus stricter Swedish add-ons covering animal welfare, climate impact, and social conditions.France's national organic mark, owned by the Ministry of Agriculture. Sits alongside the EU Leaf on virtually all French organic packaging.
ScopeSeveral categoriesFoodFood
Established201819851985
InspectionAnnual on-site by ROA-accredited certifierAnnual on-site by KRAV-accredited certifierAnnual on-site by French-accredited certifiers
Residue testingPer USDA NOPRequiredRisk-based
Guarantees
  • USDA Organic baseline (or equivalent) is a prerequisite.
  • Soil health: cover cropping, no-till or reduced-till, conservation crop rotation, compost.
  • Animal welfare: pasture-based, Five Freedoms, prohibits factory-farm conditions.
  • Social fairness: living wage, freedom of association, safe workplace, no forced or child labour.
  • Three tiers: Bronze, Silver, Gold based on adoption depth.
  • EU baseline organic PLUS Swedish-specific welfare and climate add-ons.
  • Annual on-site inspection.
  • Climate footprint accounting on KRAV-certified farms.
  • EU baseline organic (EU 2018/848).
  • Annual on-site inspection by accredited French certifiers (Ecocert, Bureau Veritas, Qualité-France).
Does NOT
  • Newer label (2018+) — supply still limited, mostly US brands.
  • Mark is trademark-protected.
  • Same standard as the EU Leaf — AB is the brand consumers recognise, not a stricter rule.

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