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	ECO Ecocert France · Tier 2 Trusted	NATRUE European Union · Tier 2 Trusted	? 'Natural' (NOT a certification) Worldwide · Tier 4 Marketing	Luomu (Finland) Finland · Tier 2 Trusted
What it means	France-based independent certifier operating in 130+ countries. One of the world's largest organic + cosmetics + textile certifiers. The 'Ecocert' wordmark on a package usually means Ecocert was the accredited body that ran the inspection against the national/EU standard.	An EU-based natural-and-organic cosmetics certification. Three grades: Natural, Natural with Organic portion, and Organic.	The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.	Finland's national organic 'Sun Mark' (Aurinkomerkki). Operated by the Finnish Food Authority. In practice most Finnish organic packaging carries both Luomu and the EU Leaf — they certify to the same baseline.
Scope	Several categories	Cosmetics	Several categories	Food
Established	1991	2007	—	1995
Inspection	Annual on-site, ISO 17065-accredited	Annual third-party audit	None	Annual on-site by Finnish Food Authority
Residue testing	Risk-based per standard	Risk-based	None	Required
Guarantees	Inspection against the relevant national or private organic standard (EU 2018/848, USDA NOP, COSMOS, GOTS, Fair for Life, etc.). Annual on-site inspection. Accredited under multiple national systems including USDA NOP and EU 2018/848.	Restricted ingredient list (no synthetic fragrances, no silicones, no PEGs). Tiered organic content: Natural with Organic portion ≥70% certified organic; Organic ≥95%. Annual third-party verification.	Nothing. It is not a certification and there is no body verifying anything.	EU baseline organic (Finnish supply chains end-to-end). Annual on-site inspection by the Finnish Food Authority.
Does NOT	Ecocert is the certifier, not the standard — the actual rules come from whichever organic regulation the product is certified under.	Mark is trademark-protected.	Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced. Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.	The Sun Mark is awarded only to fully Finnish supply chains — imports use the EU Leaf alone.

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