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EU Ecolabel (Flower) logo
EU Ecolabel (Flower)
European Union · Tier 3 Specialty
Fair for Life logo
Fair for Life
Global · Tier 2 Trusted
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'Natural' (NOT a certification)
Worldwide · Tier 4 Marketing
What it meansThe European Commission's voluntary environmental label. Covers cleaning products, paper, textiles, electronics, accommodation services. NOT an organic mark.Combined organic + fair-trade + social-responsibility certification. Issued by Ecocert (originally developed by IMOswiss). Stricter than baseline Fairtrade on labour conditions; often paired with an organic mark on the same product.The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.
ScopeSeveral categoriesSeveral categoriesSeveral categories
Established19922006—
InspectionAnnual audit by national Ecolabel competent bodyAnnual on-site, Ecocert-administeredNone
Residue testingPer-category limitsRisk-basedNone
Guarantees
  • Lifecycle-based environmental criteria per product category.
  • Restrictions on hazardous chemicals.
  • Annual licence renewal with audit.
  • Fair pricing for producers.
  • Compliance with ILO core conventions on labour rights, no forced or child labour.
  • Environmental criteria including organic-or-equivalent farming practices.
  • Annual on-site audit by Ecocert.
  • Nothing. It is not a certification and there is no body verifying anything.
Does NOT
  • Doesn't apply to food. Doesn't mean organic.
  • Doesn't itself mean organic — pair with an organic mark for the full picture.
  • Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced.
  • Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.

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