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KRAV (Sweden) logo
KRAV (Sweden)
Sweden · Tier 2 Trusted
Kilimohai Organic Mark (East Africa) logo
Kilimohai Organic Mark (East Africa)
East Africa · Tier 2 Trusted
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'Natural' (NOT a certification)
Worldwide · Tier 4 Marketing
What it meansSweden's leading organic mark. Built on the EU 2018/848 baseline plus stricter Swedish add-ons covering animal welfare, climate impact, and social conditions.The East African regional organic mark, under the East Africa Organic Products Standard (EAOPS). Used across Kenya, Tanzania, Uganda, Rwanda, and Burundi. Administered through Participatory Guarantee Systems coordinated by KOAN (Kenya Organic Agriculture Network).The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.
ScopeFoodFoodSeveral categories
Established19852007—
InspectionAnnual on-site by KRAV-accredited certifierPGS peer-review (annual)None
Residue testingRequiredRisk-basedNone
Guarantees
  • EU baseline organic PLUS Swedish-specific welfare and climate add-ons.
  • Annual on-site inspection.
  • Climate footprint accounting on KRAV-certified farms.
  • Compliance with the East Africa Organic Products Standard (EAOPS).
  • Peer-review inspection via Participatory Guarantee Systems (PGS).
  • Regional cross-recognition across the five East African Community member states.
  • Nothing. It is not a certification and there is no body verifying anything.
Does NOT
  • Mark is trademark-protected.
  • PGS-based — the inspection model is community peer-review rather than third-party. Strong for domestic markets, less recognised by the EU/USA than third-party schemes.
  • Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced.
  • Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.

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