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KRAV (Sweden) logo
KRAV (Sweden)
Sweden · Tier 2 Trusted
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'Natural' (NOT a certification)
Worldwide · Tier 4 Marketing
EU Ecolabel (Flower) logo
EU Ecolabel (Flower)
European Union · Tier 3 Specialty
Bioland logo
Bioland
Germany · Tier 2 Trusted
What it meansSweden's leading organic mark. Built on the EU 2018/848 baseline plus stricter Swedish add-ons covering animal welfare, climate impact, and social conditions.The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.The European Commission's voluntary environmental label. Covers cleaning products, paper, textiles, electronics, accommodation services. NOT an organic mark.Germany's largest organic farmers' association. Bioland-certified farms operate to a stricter private standard than the EU baseline.
ScopeFoodSeveral categoriesSeveral categoriesFood
Established1985—19921971
InspectionAnnual on-site by KRAV-accredited certifierNoneAnnual audit by national Ecolabel competent bodyAnnual on-site by Bioland-accredited inspectors
Residue testingRequiredNonePer-category limitsRequired
Guarantees
  • EU baseline organic PLUS Swedish-specific welfare and climate add-ons.
  • Annual on-site inspection.
  • Climate footprint accounting on KRAV-certified farms.
  • Nothing. It is not a certification and there is no body verifying anything.
  • Lifecycle-based environmental criteria per product category.
  • Restrictions on hazardous chemicals.
  • Annual licence renewal with audit.
  • Whole-farm conversion (no parallel conventional production).
  • Lower permitted nitrogen inputs than EU baseline.
  • Animal welfare standards stricter than EU baseline.
  • Annual on-site inspection.
Does NOT
  • Mark is trademark-protected.
  • Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced.
  • Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.
  • Doesn't apply to food. Doesn't mean organic.
  • Like Naturland, membership-based — only Bioland-association farms can use the mark.

Choose up to 4 (4 chosen)

That's four — remove one to add another.

  • ACO
  • Bio-Siegel
  • BioGro
  • Canada Organic
  • China Organic
  • EU Leaf
  • India Organic
  • JAS
  • Korea Organic
  • Ø-mærket
  • Orgánico Argentina
  • Orgánico SAGARPA
  • SisOrg
  • Tún
  • USDA Organic
  • AB France
  • Bio Suisse
  • Bioland
  • COSMOS
  • Debio
  • Demeter
  • Ecocert
  • Fair for Life
  • GOTS
  • IBD
  • IFOAM
  • Kilimohai
  • KRAV
  • Luomu
  • NASAA
  • NATRUE
  • Naturland
  • OEKO-TEX Organic Cotton
  • ROC
  • Soil Association
  • EU Ecolabel
  • Fairtrade
  • Non-GMO Project
  • Nordic Swan
  • OEKO-TEX 100
  • Rainforest Alliance
  • 'Natural'

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