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	KRAV (Sweden) Sweden · Tier 2 Trusted	Non-GMO Project Verified United States · Tier 3 Specialty	Soil Association Organic United Kingdom · Tier 2 Trusted	? 'Natural' (NOT a certification) Worldwide · Tier 4 Marketing
What it means	Sweden's leading organic mark. Built on the EU 2018/848 baseline plus stricter Swedish add-ons covering animal welfare, climate impact, and social conditions.	North America's leading 'no genetically modified organisms' certification. Tests for the presence of GMOs in finished products. NOT organic.	The UK's largest organic certifier. Standards are stricter than the UK government's baseline (which still mirrors EU 2018/848 post-Brexit). Recognised by the EU and USA under equivalence.	The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.
Scope	Food	Food	Several categories	Several categories
Established	1985	2010	1946	—
Inspection	Annual on-site by KRAV-accredited certifier	Annual third-party audit + lab testing	Annual on-site, UKAS-accredited	None
Residue testing	Required	GMO testing only (not pesticide)	Risk-based	None
Guarantees	EU baseline organic PLUS Swedish-specific welfare and climate add-ons. Annual on-site inspection. Climate footprint accounting on KRAV-certified farms.	Verified absence of GMO ingredients (with action thresholds, not zero tolerance). Annual third-party verification. Tracing and segregation across the supply chain.	Stricter-than-baseline organic standards across food, textiles, cosmetics, and farming. Annual on-site inspection. Animal welfare standards (outdoor access, lower stocking density).	Nothing. It is not a certification and there is no body verifying anything.
Does NOT	Mark is trademark-protected.	Doesn't mean organic — Non-GMO products can use synthetic pesticides and fertilizers freely.	Logo is trademarked — not a free-licence mark.	Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced. Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.

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