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	Luomu (Finland) Finland · Tier 2 Trusted	NATRUE European Union · Tier 2 Trusted	JAS Organic Japan · Tier 1 Gold	? 'Natural' (NOT a certification) Worldwide · Tier 4 Marketing
What it means	Finland's national organic 'Sun Mark' (Aurinkomerkki). Operated by the Finnish Food Authority. In practice most Finnish organic packaging carries both Luomu and the EU Leaf — they certify to the same baseline.	An EU-based natural-and-organic cosmetics certification. Three grades: Natural, Natural with Organic portion, and Organic.	Japan's national organic standard under the Japanese Agricultural Standard system. The mark must appear on any food sold as 'organic' (有機 or オーガニック) in Japan.	The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.
Scope	Food	Cosmetics	Food	Several categories
Established	1995	2007	2001	—
Inspection	Annual on-site by Finnish Food Authority	Annual third-party audit	Annual on-site by MAFF-registered certifier	None
Residue testing	Required	Risk-based	Required for high-risk operations	None
Guarantees	EU baseline organic (Finnish supply chains end-to-end). Annual on-site inspection by the Finnish Food Authority.	Restricted ingredient list (no synthetic fragrances, no silicones, no PEGs). Tiered organic content: Natural with Organic portion ≥70% certified organic; Organic ≥95%. Annual third-party verification.	≥95% organic ingredients. No synthetic pesticides, no synthetic fertilizers, no GMOs. Annual inspection by a MAFF-registered certifier.	Nothing. It is not a certification and there is no body verifying anything.
Does NOT	The Sun Mark is awarded only to fully Finnish supply chains — imports use the EU Leaf alone.	Mark is trademark-protected.	Mutual recognition with the US, EU, and Canada applies to specific product categories — check each agreement before importing.	Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced. Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.

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