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	? 'Natural' (NOT a certification) Worldwide · Tier 4 Marketing	AB (Agriculture Biologique) France · Tier 2 Trusted	EU Ecolabel (Flower) European Union · Tier 3 Specialty	Canada Organic Biologique Canada · Tier 1 Gold
What it means	The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.	France's national organic mark, owned by the Ministry of Agriculture. Sits alongside the EU Leaf on virtually all French organic packaging.	The European Commission's voluntary environmental label. Covers cleaning products, paper, textiles, electronics, accommodation services. NOT an organic mark.	The federal Canadian organic standard, mandatory on any agricultural product sold across provincial borders or imported as 'organic'.
Scope	Several categories	Food	Several categories	Food
Established	—	1985	1992	2009
Inspection	None	Annual on-site by French-accredited certifiers	Annual audit by national Ecolabel competent body	Annual on-site by CFIA-accredited certifier
Residue testing	None	Risk-based	Per-category limits	Risk-based, conducted by accredited certifiers
Guarantees	Nothing. It is not a certification and there is no body verifying anything.	EU baseline organic (EU 2018/848). Annual on-site inspection by accredited French certifiers (Ecocert, Bureau Veritas, Qualité-France).	Lifecycle-based environmental criteria per product category. Restrictions on hazardous chemicals. Annual licence renewal with audit.	≥95% organic ingredients (single-ingredient products: 100%). No synthetic pesticides, no GMOs, no irradiation. Annual third-party certification under the Canada Organic Regime.
Does NOT	Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced. Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.	Same standard as the EU Leaf — AB is the brand consumers recognise, not a stricter rule.	Doesn't apply to food. Doesn't mean organic.	Provincial sales-only operations are not legally required to carry it (though many do voluntarily).

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