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'Natural' (NOT a certification)
Worldwide · Tier 4 Marketing
Bio Suisse 'Knospe' (Bud) logo
Bio Suisse 'Knospe' (Bud)
Switzerland · Tier 2 Trusted
KRAV (Sweden) logo
KRAV (Sweden)
Sweden · Tier 2 Trusted
What it meansThe word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.The Swiss organic farmers' federation mark. The Knospe (Bud) is the dominant organic mark in Swiss supermarkets and operates to standards stricter than the Swiss federal organic ordinance.Sweden's leading organic mark. Built on the EU 2018/848 baseline plus stricter Swedish add-ons covering animal welfare, climate impact, and social conditions.
ScopeSeveral categoriesFoodFood
Established—19811985
InspectionNoneAnnual on-site, bio.inspecta accreditedAnnual on-site by KRAV-accredited certifier
Residue testingNoneRequiredRequired
Guarantees
  • Nothing. It is not a certification and there is no body verifying anything.
  • Whole-farm conversion.
  • Lower nitrogen inputs than the Swiss federal organic baseline.
  • Strong animal welfare requirements.
  • Annual on-site inspection.
  • EU baseline organic PLUS Swedish-specific welfare and climate add-ons.
  • Annual on-site inspection.
  • Climate footprint accounting on KRAV-certified farms.
Does NOT
  • Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced.
  • Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.
  • Switzerland is outside the EU — the Knospe is recognised by the EU under the Switzerland-EU equivalence agreement, but not by USDA without further certification.
  • Mark is trademark-protected.

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