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	? 'Natural' (NOT a certification) Worldwide · Tier 4 Marketing	Canada Organic Biologique Canada · Tier 1 Gold	Debio Ø (Norway) Norway · Tier 2 Trusted	SisOrg — Produto Orgânico Brasil Brazil · Tier 1 Gold
What it means	The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.	The federal Canadian organic standard, mandatory on any agricultural product sold across provincial borders or imported as 'organic'.	Norway's only accredited organic certifier. The Ø-merket is required on any food sold as 'økologisk' in Norway. Operates to EU 2018/848 equivalence plus Norwegian add-ons.	Brazil's national organic mark under the Sistema Brasileiro de Avaliação da Conformidade Orgânica, administered by MAPA. Required on any food sold as 'orgânico' in Brazil.
Scope	Several categories	Food	Food	Food
Established	—	2009	1986	2009
Inspection	None	Annual on-site by CFIA-accredited certifier	Annual on-site by Debio-accredited inspectors	Annual on-site, MAPA-accredited
Residue testing	None	Risk-based, conducted by accredited certifiers	Required	Required for export
Guarantees	Nothing. It is not a certification and there is no body verifying anything.	≥95% organic ingredients (single-ingredient products: 100%). No synthetic pesticides, no GMOs, no irradiation. Annual third-party certification under the Canada Organic Regime.	EU baseline organic. Annual on-site inspection. Norwegian-specific welfare standards (esp. for cold-climate livestock).	≥95% organic ingredients per Brazilian Organic Law 10.831/2003. Annual on-site inspection by MAPA-accredited certifier OR a participatory-guarantee group (OPAC). Two valid pathways: third-party certification OR a peer-reviewed OPAC system.
Does NOT	Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced. Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.	Provincial sales-only operations are not legally required to carry it (though many do voluntarily).	Norway is outside the EU — the Ø is recognised under EEA equivalence, not direct EU equivalence.	OPAC (peer-review) certified products are valid in Brazil but typically not accepted for export — exporters need third-party (e.g. IBD).

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