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'Natural' (NOT a certification)
Worldwide · Tier 4 Marketing
China Organic (COFCC) logo
China Organic (COFCC)
China · Tier 1 Gold
IBD
IBD Orgânico (Brazil)
Brazil · Tier 2 Trusted
What it meansThe word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.China's national organic certification under the Certification and Accreditation Administration. Mandatory on any product sold as '有机' (organic) in mainland China.South America's largest organic certifier. IBD certifies under Brazilian, USDA NOP, EU, and JAS standards — a single-stop certifier widely used across Latin America.
ScopeSeveral categoriesFoodSeveral categories
Established—20051990
InspectionNoneAnnual on-site by CNCA-accredited certifierAnnual on-site, IFOAM- and ISO 17065-accredited
Residue testingNoneRequiredRequired
Guarantees
  • Nothing. It is not a certification and there is no body verifying anything.
  • ≥95% organic ingredients.
  • No synthetic pesticides, no GMOs.
  • Annual third-party certification.
  • Each certified product carries a unique 17-digit traceability code.
  • Multiple-standard certification: Brazilian (SisOrg), USDA NOP, EU, JAS, Demeter.
  • Annual on-site inspection.
Does NOT
  • Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced.
  • Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.
  • Imported organic foods must be re-certified under the Chinese standard — overseas certifications alone are not accepted for the 有机 label.
  • A single product may carry IBD plus a country-specific organic mark — IBD itself isn't the regulatory mark in any of those markets, just the accredited certifier.

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