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	? 'Natural' (NOT a certification) Worldwide · Tier 4 Marketing	China Organic (COFCC) China · Tier 1 Gold	IBD IBD Orgânico (Brazil) Brazil · Tier 2 Trusted	EU Ecolabel (Flower) European Union · Tier 3 Specialty
What it means	The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.	China's national organic certification under the Certification and Accreditation Administration. Mandatory on any product sold as '有机' (organic) in mainland China.	South America's largest organic certifier. IBD certifies under Brazilian, USDA NOP, EU, and JAS standards — a single-stop certifier widely used across Latin America.	The European Commission's voluntary environmental label. Covers cleaning products, paper, textiles, electronics, accommodation services. NOT an organic mark.
Scope	Several categories	Food	Several categories	Several categories
Established	—	2005	1990	1992
Inspection	None	Annual on-site by CNCA-accredited certifier	Annual on-site, IFOAM- and ISO 17065-accredited	Annual audit by national Ecolabel competent body
Residue testing	None	Required	Required	Per-category limits
Guarantees	Nothing. It is not a certification and there is no body verifying anything.	≥95% organic ingredients. No synthetic pesticides, no GMOs. Annual third-party certification. Each certified product carries a unique 17-digit traceability code.	Multiple-standard certification: Brazilian (SisOrg), USDA NOP, EU, JAS, Demeter. Annual on-site inspection.	Lifecycle-based environmental criteria per product category. Restrictions on hazardous chemicals. Annual licence renewal with audit.
Does NOT	Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced. Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.	Imported organic foods must be re-certified under the Chinese standard — overseas certifications alone are not accepted for the 有机 label.	A single product may carry IBD plus a country-specific organic mark — IBD itself isn't the regulatory mark in any of those markets, just the accredited certifier.	Doesn't apply to food. Doesn't mean organic.

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