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	? 'Natural' (NOT a certification) Worldwide · Tier 4 Marketing	Demeter International Global · Tier 2 Trusted	Rainforest Alliance Global · Tier 3 Specialty	KRAV (Sweden) Sweden · Tier 2 Trusted
What it means	The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.	The certification mark for biodynamic agriculture. Stricter than any government organic standard: it covers the entire farm as a closed ecosystem, follows a planting calendar tied to lunar/solar cycles, and bans many practices the baseline organic rules permit.	Sustainable-agriculture certification (post-2020 merged standard with UTZ). Covers environmental, social, and economic criteria. NOT an organic mark.	Sweden's leading organic mark. Built on the EU 2018/848 baseline plus stricter Swedish add-ons covering animal welfare, climate impact, and social conditions.
Scope	Several categories	Several categories	Food	Food
Established	—	1928	1987	1985
Inspection	None	Annual on-site by Demeter-accredited inspectors	Annual third-party audit (RA-accredited)	Annual on-site by KRAV-accredited certifier
Residue testing	None	Risk-based on top of organic	Risk-based	Required
Guarantees	Nothing. It is not a certification and there is no body verifying anything.	All organic standards PLUS biodynamic preparations and whole-farm planning. Whole-farm certification (not single fields/products). Annual on-site inspection by Demeter-accredited inspectors. Animal welfare standards stricter than baseline organic.	Reduced (not eliminated) synthetic pesticide use, with bans on the most hazardous classes. Forest conservation requirements (no deforestation after the cut-off date). Worker welfare and community development requirements. Annual third-party audit.	EU baseline organic PLUS Swedish-specific welfare and climate add-ons. Annual on-site inspection. Climate footprint accounting on KRAV-certified farms.
Does NOT	Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced. Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.	Biodynamic philosophy includes esoteric elements (lunar planting, herbal preparations) that many scientists view as non-evidence-based — the agronomic outcomes are still good, the underlying claims about cosmic forces are not testable.	Allows synthetic pesticides — does NOT meet any organic standard. Often confused with organic but it's a different programme.	Mark is trademark-protected.

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