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'Natural' (NOT a certification)
Worldwide · Tier 4 Marketing
ECO
Ecocert
France · Tier 2 Trusted
Kilimohai Organic Mark (East Africa) logo
Kilimohai Organic Mark (East Africa)
East Africa · Tier 2 Trusted
EU Organic (Euro-Leaf) logo
EU Organic (Euro-Leaf)
European Union · Tier 1 Gold
What it meansThe word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.France-based independent certifier operating in 130+ countries. One of the world's largest organic + cosmetics + textile certifiers. The 'Ecocert' wordmark on a package usually means Ecocert was the accredited body that ran the inspection against the national/EU standard.The East African regional organic mark, under the East Africa Organic Products Standard (EAOPS). Used across Kenya, Tanzania, Uganda, Rwanda, and Burundi. Administered through Participatory Guarantee Systems coordinated by KOAN (Kenya Organic Agriculture Network).The mandatory mark for any pre-packaged organic food sold in the EU. The 'Euro-Leaf' is a stylised leaf made of twelve white stars on a green background.
ScopeSeveral categoriesSeveral categoriesFoodFood
Established—199120072010
InspectionNoneAnnual on-site, ISO 17065-accreditedPGS peer-review (annual)Annual on-site by accredited control body in producer country
Residue testingNoneRisk-based per standardRisk-basedRisk-based; mandatory at higher-risk operations
Guarantees
  • Nothing. It is not a certification and there is no body verifying anything.
  • Inspection against the relevant national or private organic standard (EU 2018/848, USDA NOP, COSMOS, GOTS, Fair for Life, etc.).
  • Annual on-site inspection.
  • Accredited under multiple national systems including USDA NOP and EU 2018/848.
  • Compliance with the East Africa Organic Products Standard (EAOPS).
  • Peer-review inspection via Participatory Guarantee Systems (PGS).
  • Regional cross-recognition across the five East African Community member states.
  • At least 95% of agricultural ingredients are organic (regulation EU 2018/848).
  • No synthetic pesticides, no synthetic fertilizers, no GMOs.
  • Animal welfare standards (outdoor access, lower stocking density, no routine antibiotics).
  • Annual inspection by an accredited control body in the producing member state.
  • Mandatory display of the certifier's code and origin (e.g. 'EU Agriculture' / 'Non-EU Agriculture').
Does NOT
  • Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced.
  • Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.
  • Ecocert is the certifier, not the standard — the actual rules come from whichever organic regulation the product is certified under.
  • PGS-based — the inspection model is community peer-review rather than third-party. Strong for domestic markets, less recognised by the EU/USA than third-party schemes.
  • Doesn't ban the natural pesticides allowed under the regulation (copper sulphate, spinosad).
  • Doesn't certify processed-food additives beyond the EU's permitted list.

Choose up to 4 (4 chosen)

That's four — remove one to add another.

  • ACO
  • Bio-Siegel
  • BioGro
  • Canada Organic
  • China Organic
  • EU Leaf
  • India Organic
  • JAS
  • Korea Organic
  • Ø-mærket
  • Orgánico Argentina
  • Orgánico SAGARPA
  • SisOrg
  • Tún
  • USDA Organic
  • AB France
  • Bio Suisse
  • Bioland
  • COSMOS
  • Debio
  • Demeter
  • Ecocert
  • Fair for Life
  • GOTS
  • IBD
  • IFOAM
  • Kilimohai
  • KRAV
  • Luomu
  • NASAA
  • NATRUE
  • Naturland
  • OEKO-TEX Organic Cotton
  • ROC
  • Soil Association
  • EU Ecolabel
  • Fairtrade
  • Non-GMO Project
  • Nordic Swan
  • OEKO-TEX 100
  • Rainforest Alliance
  • 'Natural'

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