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	? 'Natural' (NOT a certification) Worldwide · Tier 4 Marketing	EU Ecolabel (Flower) European Union · Tier 3 Specialty	IBD IBD Orgânico (Brazil) Brazil · Tier 2 Trusted	Canada Organic Biologique Canada · Tier 1 Gold
What it means	The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.	The European Commission's voluntary environmental label. Covers cleaning products, paper, textiles, electronics, accommodation services. NOT an organic mark.	South America's largest organic certifier. IBD certifies under Brazilian, USDA NOP, EU, and JAS standards — a single-stop certifier widely used across Latin America.	The federal Canadian organic standard, mandatory on any agricultural product sold across provincial borders or imported as 'organic'.
Scope	Several categories	Several categories	Several categories	Food
Established	—	1992	1990	2009
Inspection	None	Annual audit by national Ecolabel competent body	Annual on-site, IFOAM- and ISO 17065-accredited	Annual on-site by CFIA-accredited certifier
Residue testing	None	Per-category limits	Required	Risk-based, conducted by accredited certifiers
Guarantees	Nothing. It is not a certification and there is no body verifying anything.	Lifecycle-based environmental criteria per product category. Restrictions on hazardous chemicals. Annual licence renewal with audit.	Multiple-standard certification: Brazilian (SisOrg), USDA NOP, EU, JAS, Demeter. Annual on-site inspection.	≥95% organic ingredients (single-ingredient products: 100%). No synthetic pesticides, no GMOs, no irradiation. Annual third-party certification under the Canada Organic Regime.
Does NOT	Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced. Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.	Doesn't apply to food. Doesn't mean organic.	A single product may carry IBD plus a country-specific organic mark — IBD itself isn't the regulatory mark in any of those markets, just the accredited certifier.	Provincial sales-only operations are not legally required to carry it (though many do voluntarily).

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