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	? 'Natural' (NOT a certification) Worldwide · Tier 4 Marketing	IFM IFOAM — Organics International Global · Tier 2 Trusted	AB (Agriculture Biologique) France · Tier 2 Trusted	Australian Certified Organic Australia · Tier 1 Gold
What it means	The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.	The international umbrella body for the organic movement. Not a product label — IFOAM accredits other certifiers worldwide via the IFOAM Family of Standards. If a cert is 'IFOAM-accredited' it has been benchmarked to a globally consistent baseline.	France's national organic mark, owned by the Ministry of Agriculture. Sits alongside the EU Leaf on virtually all French organic packaging.	Australia's largest organic certifier, accredited under the Australian National Standard for Organic and Bio-Dynamic Produce. The bud-and-leaf logo is the most-seen organic mark in Australian supermarkets.
Scope	Several categories	Several categories	Food	Food
Established	—	1972	1985	2002
Inspection	None	Periodic review of accredited certifier bodies	Annual on-site by French-accredited certifiers	Annual on-site, ACOS-accredited
Residue testing	None	Delegated to accredited certifiers	Risk-based	Risk-based
Guarantees	Nothing. It is not a certification and there is no body verifying anything.	Accredited certifiers meet the IFOAM Norms and the IFOAM Family of Standards. Independent peer review of certifier governance, inspection rigor, and conflict-of-interest controls.	EU baseline organic (EU 2018/848). Annual on-site inspection by accredited French certifiers (Ecocert, Bureau Veritas, Qualité-France).	≥95% organic ingredients. No synthetic pesticides, no GMOs. Annual on-site inspection. Animal welfare and biodynamic-compatible production options.
Does NOT	Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced. Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.	Does NOT certify products directly — only certifiers. Look for the underlying national / private mark on the package.	Same standard as the EU Leaf — AB is the brand consumers recognise, not a stricter rule.	Australia has no single mandatory organic mark — ACO is the dominant one, but NASAA, OFC, and others also certify.

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