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'Natural' (NOT a certification)
Worldwide · Tier 4 Marketing
Naturland logo
Naturland
Germany · Tier 2 Trusted
Bio-Siegel (Germany) logo
Bio-Siegel (Germany)
Germany · Tier 1 Gold
What it meansThe word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.A German farmers' association whose private organic standard is stricter than the EU baseline. Covers food, aquaculture, textiles, and cosmetics. Recognised globally.Germany's national organic mark, owned by the Federal Ministry of Food and Agriculture. Sits alongside the EU Leaf on most German organic packaging since 2001. Same standard as the EU Leaf — Bio-Siegel is the brand consumers recognise.
ScopeSeveral categoriesSeveral categoriesFood
Established—19822001
InspectionNoneAnnual on-site by Naturland-accredited inspectorsAnnual on-site by EU-accredited German control body
Residue testingNoneRequiredRisk-based
Guarantees
  • Nothing. It is not a certification and there is no body verifying anything.
  • Stricter than EU 2018/848 (lower nitrogen inputs, full-farm conversion, social standards).
  • Annual on-site inspection.
  • Fair-pricing requirements for member farmers.
  • EU baseline organic (EU 2018/848).
  • Annual on-site inspection by accredited German certifier.
Does NOT
  • Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced.
  • Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.
  • Membership-based — only farms that join the Naturland association can use the mark.
  • Same standard as the EU Leaf — not stricter.

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