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	? 'Natural' (NOT a certification) Worldwide · Tier 4 Marketing	Rainforest Alliance Global · Tier 3 Specialty	Fairtrade International Global · Tier 3 Specialty	SisOrg — Produto Orgânico Brasil Brazil · Tier 1 Gold
What it means	The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.	Sustainable-agriculture certification (post-2020 merged standard with UTZ). Covers environmental, social, and economic criteria. NOT an organic mark.	Certifies fair prices and conditions for producers in developing countries — not organic, not environmental. Common on coffee, cocoa, sugar, bananas, tea.	Brazil's national organic mark under the Sistema Brasileiro de Avaliação da Conformidade Orgânica, administered by MAPA. Required on any food sold as 'orgânico' in Brazil.
Scope	Several categories	Food	Food	Food
Established	—	1987	1997	2009
Inspection	None	Annual third-party audit (RA-accredited)	Annual on-site by FLOCERT (independent of Fairtrade International)	Annual on-site, MAPA-accredited
Residue testing	None	Risk-based	Not for organic — Fairtrade alone doesn't test residues	Required for export
Guarantees	Nothing. It is not a certification and there is no body verifying anything.	Reduced (not eliminated) synthetic pesticide use, with bans on the most hazardous classes. Forest conservation requirements (no deforestation after the cut-off date). Worker welfare and community development requirements. Annual third-party audit.	Minimum price floors for producer cooperatives. Fairtrade Premium paid into community-development funds. Bans on the worst forms of child and forced labour. Producer organisations must be small-farmer cooperatives or hired-labour plantations meeting standards.	≥95% organic ingredients per Brazilian Organic Law 10.831/2003. Annual on-site inspection by MAPA-accredited certifier OR a participatory-guarantee group (OPAC). Two valid pathways: third-party certification OR a peer-reviewed OPAC system.
Does NOT	Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced. Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.	Allows synthetic pesticides — does NOT meet any organic standard. Often confused with organic but it's a different programme.	Doesn't mean organic — many Fairtrade products are conventionally grown. A separate Fairtrade-Organic dual certification exists.	OPAC (peer-review) certified products are valid in Brazil but typically not accepted for export — exporters need third-party (e.g. IBD).

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