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	? 'Natural' (NOT a certification) Worldwide · Tier 4 Marketing	Regenerative Organic Certified (ROC) United States · Tier 2 Trusted	NATRUE European Union · Tier 2 Trusted	$OEKO-TEX Standard 100 logo$ OEKO-TEX Standard 100 Global · Tier 3 Specialty
What it means	The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.	A 'beyond organic' standard developed by the Regenerative Organic Alliance (Patagonia, Rodale Institute, Dr. Bronner's, others). Built on top of USDA Organic; adds soil health, animal welfare, and social fairness pillars.	An EU-based natural-and-organic cosmetics certification. Three grades: Natural, Natural with Organic portion, and Organic.	Tests finished textiles for harmful substances. Important: OEKO-TEX 100 is NOT an organic certification — it certifies that the finished item is free of certain chemicals, regardless of how the fibre was grown.
Scope	Several categories	Several categories	Cosmetics	Textiles
Established	—	2018	2007	1992
Inspection	None	Annual on-site by ROA-accredited certifier	Annual third-party audit	Annual on-site + lab testing of finished products
Residue testing	None	Per USDA NOP	Risk-based	Required (this is the entire point)
Guarantees	Nothing. It is not a certification and there is no body verifying anything.	USDA Organic baseline (or equivalent) is a prerequisite. Soil health: cover cropping, no-till or reduced-till, conservation crop rotation, compost. Animal welfare: pasture-based, Five Freedoms, prohibits factory-farm conditions. Social fairness: living wage, freedom of association, safe workplace, no forced or child labour. Three tiers: Bronze, Silver, Gold based on adoption depth.	Restricted ingredient list (no synthetic fragrances, no silicones, no PEGs). Tiered organic content: Natural with Organic portion ≥70% certified organic; Organic ≥95%. Annual third-party verification.	Finished textile tested against the OEKO-TEX harmful-substance limit list. Limits on heavy metals, formaldehyde, pesticide residue, banned amines, allergenic dyes.
Does NOT	Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced. Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.	Newer label (2018+) — supply still limited, mostly US brands.	Mark is trademark-protected.	Does NOT mean organic. Does NOT cover farming, dyeing chemistry beyond the limit list, or social/labour standards. A 100% conventional cotton t-shirt can be OEKO-TEX 100 certified.

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