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'Natural' (NOT a certification)
Worldwide · Tier 4 Marketing
SisOrg — Produto Orgânico Brasil logo
SisOrg — Produto Orgânico Brasil
Brazil · Tier 1 Gold
Bioland logo
Bioland
Germany · Tier 2 Trusted
What it meansThe word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.Brazil's national organic mark under the Sistema Brasileiro de Avaliação da Conformidade Orgânica, administered by MAPA. Required on any food sold as 'orgânico' in Brazil.Germany's largest organic farmers' association. Bioland-certified farms operate to a stricter private standard than the EU baseline.
ScopeSeveral categoriesFoodFood
Established—20091971
InspectionNoneAnnual on-site, MAPA-accreditedAnnual on-site by Bioland-accredited inspectors
Residue testingNoneRequired for exportRequired
Guarantees
  • Nothing. It is not a certification and there is no body verifying anything.
  • ≥95% organic ingredients per Brazilian Organic Law 10.831/2003.
  • Annual on-site inspection by MAPA-accredited certifier OR a participatory-guarantee group (OPAC).
  • Two valid pathways: third-party certification OR a peer-reviewed OPAC system.
  • Whole-farm conversion (no parallel conventional production).
  • Lower permitted nitrogen inputs than EU baseline.
  • Animal welfare standards stricter than EU baseline.
  • Annual on-site inspection.
Does NOT
  • Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced.
  • Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.
  • OPAC (peer-review) certified products are valid in Brazil but typically not accepted for export — exporters need third-party (e.g. IBD).
  • Like Naturland, membership-based — only Bioland-association farms can use the mark.

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Compare certifications · Organic.is