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	? 'Natural' (NOT a certification) Worldwide · Tier 4 Marketing	SisOrg — Produto Orgânico Brasil Brazil · Tier 1 Gold	Canada Organic Biologique Canada · Tier 1 Gold	JAS Organic Japan · Tier 1 Gold
What it means	The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.	Brazil's national organic mark under the Sistema Brasileiro de Avaliação da Conformidade Orgânica, administered by MAPA. Required on any food sold as 'orgânico' in Brazil.	The federal Canadian organic standard, mandatory on any agricultural product sold across provincial borders or imported as 'organic'.	Japan's national organic standard under the Japanese Agricultural Standard system. The mark must appear on any food sold as 'organic' (有機 or オーガニック) in Japan.
Scope	Several categories	Food	Food	Food
Established	—	2009	2009	2001
Inspection	None	Annual on-site, MAPA-accredited	Annual on-site by CFIA-accredited certifier	Annual on-site by MAFF-registered certifier
Residue testing	None	Required for export	Risk-based, conducted by accredited certifiers	Required for high-risk operations
Guarantees	Nothing. It is not a certification and there is no body verifying anything.	≥95% organic ingredients per Brazilian Organic Law 10.831/2003. Annual on-site inspection by MAPA-accredited certifier OR a participatory-guarantee group (OPAC). Two valid pathways: third-party certification OR a peer-reviewed OPAC system.	≥95% organic ingredients (single-ingredient products: 100%). No synthetic pesticides, no GMOs, no irradiation. Annual third-party certification under the Canada Organic Regime.	≥95% organic ingredients. No synthetic pesticides, no synthetic fertilizers, no GMOs. Annual inspection by a MAFF-registered certifier.
Does NOT	Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced. Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.	OPAC (peer-review) certified products are valid in Brazil but typically not accepted for export — exporters need third-party (e.g. IBD).	Provincial sales-only operations are not legally required to carry it (though many do voluntarily).	Mutual recognition with the US, EU, and Canada applies to specific product categories — check each agreement before importing.

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