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Naturland logo
Naturland
Germany · Tier 2 Trusted
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'Natural' (NOT a certification)
Worldwide · Tier 4 Marketing
Australian Certified Organic logo
Australian Certified Organic
Australia · Tier 1 Gold
What it meansA German farmers' association whose private organic standard is stricter than the EU baseline. Covers food, aquaculture, textiles, and cosmetics. Recognised globally.The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.Australia's largest organic certifier, accredited under the Australian National Standard for Organic and Bio-Dynamic Produce. The bud-and-leaf logo is the most-seen organic mark in Australian supermarkets.
ScopeSeveral categoriesSeveral categoriesFood
Established1982—2002
InspectionAnnual on-site by Naturland-accredited inspectorsNoneAnnual on-site, ACOS-accredited
Residue testingRequiredNoneRisk-based
Guarantees
  • Stricter than EU 2018/848 (lower nitrogen inputs, full-farm conversion, social standards).
  • Annual on-site inspection.
  • Fair-pricing requirements for member farmers.
  • Nothing. It is not a certification and there is no body verifying anything.
  • ≥95% organic ingredients.
  • No synthetic pesticides, no GMOs.
  • Annual on-site inspection.
  • Animal welfare and biodynamic-compatible production options.
Does NOT
  • Membership-based — only farms that join the Naturland association can use the mark.
  • Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced.
  • Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.
  • Australia has no single mandatory organic mark — ACO is the dominant one, but NASAA, OFC, and others also certify.

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