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	Tún (Iceland) Iceland · Tier 1 Gold	JAS Organic Japan · Tier 1 Gold	AB (Agriculture Biologique) France · Tier 2 Trusted	? 'Natural' (NOT a certification) Worldwide · Tier 4 Marketing
What it means	Vottunarstofan Tún is Iceland's only accredited organic certifier. Accredited by MAST (Matvælastofnun) under the EU 2018/848-equivalent Icelandic standard, so a Tún-certified product is also recognised as EU-organic.	Japan's national organic standard under the Japanese Agricultural Standard system. The mark must appear on any food sold as 'organic' (有機 or オーガニック) in Japan.	France's national organic mark, owned by the Ministry of Agriculture. Sits alongside the EU Leaf on virtually all French organic packaging.	The word 'natural' on packaging is a marketing term, not a certification. In most jurisdictions there's no legal definition, no standard, and no inspection. A product labelled 'natural' can contain synthetic ingredients, pesticides, GMOs, and artificial flavours.
Scope	Food	Food	Food	Several categories
Established	1994	2001	1985	—
Inspection	Annual on-site, MAST-accredited	Annual on-site by MAFF-registered certifier	Annual on-site by French-accredited certifiers	None
Residue testing	Required for at-risk operations	Required for high-risk operations	Risk-based	None
Guarantees	≥95% organic ingredients per EU rules. No synthetic pesticides, no GMOs. Annual on-site inspection. Animal welfare standards (outdoor / pasture access, geothermally-warmed greenhouse compatibility for vegetables).	≥95% organic ingredients. No synthetic pesticides, no synthetic fertilizers, no GMOs. Annual inspection by a MAFF-registered certifier.	EU baseline organic (EU 2018/848). Annual on-site inspection by accredited French certifiers (Ecocert, Bureau Veritas, Qualité-France).	Nothing. It is not a certification and there is no body verifying anything.
Does NOT	There aren't many Tún-certified operations (~120–160) — coverage in the Icelandic market is narrower than in the EU mainland.	Mutual recognition with the US, EU, and Canada applies to specific product categories — check each agreement before importing.	Same standard as the EU Leaf — AB is the brand consumers recognise, not a stricter rule.	Doesn't mean organic. Doesn't mean pesticide-free. Doesn't mean GMO-free. Doesn't mean ethically produced. Some markets (e.g. the US FDA on food, EU on cosmetics) place very limited restrictions on the word, but enforcement is weak.

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